Sweet news for dessert lovers. Tickets are now on sale for highly-anticipated return of The Americas Cake Fair (Cake Fair) to the Orange County Convention Center on October 13-15, 2017, hosted by Retro Rad Diva Emily Ellyn.
Cake Fair is the largest trade and consumer show in North and South America dedicated to cake, chocolate, sugar arts and more. The inaugural Cake Fair in 2015 became an immediate sensation among professionals and consumers, alike.
This year, more than 10,000 baking professionals, industry buyers, pastry chefs, cake artists, retail bakers, hobbyists and everyday foodies from around the world are expected to attend the three-day celebration of cake, chocolate and sugar artistry.
“Consumer interest in baking is at an all-time high,” said Kevin O’Reilly, founder of Satin Fine Foods and Cake Fair. “There’s an enormous hunger among professionals and hobbyists, alike, for new products, services and ideas. Our show delivers that and much more.”
Building on the enormous success of the 2015 show, The Americas Cake Fair 2017 promises to be bigger, bolder and even more spectacular. “It’s the largest opportunity in the Americas to become completely immersed in the world of cake, and to learn from the very best in the business,” O’Reilly added.
Due to popular demand, show producers have added an extra day of hands-on classes and demonstrations on Thursday, October 12, one day prior to Cake Fair’s official opening. From the art of airbrushing to mastering chocolate modeling, all classes and demonstrations will provide instruction on the latest techniques from the world’s most knowledgeable cake decorating experts. All classes are three hours in duration and must be booked in advance online.
Internationally-popular pastry chef and television personality Duff Goldman, star of Food Network reality shows Ace of Cakes, Duff Till Dawn and Holiday Baking Championship, will delight attendees during his stage appearances on Saturday and Sunday. Other world-renowned cake industry celebrities scheduled to present throughout the weekend include: Mich Turner, whose clientele includes The Queen of England, Madonna and David Beckham; and pastry genius Ron Ben-Israel, named “the Manolo Blahnik of wedding cakes” by The New York Times.
In addition to the featured stage presentations, the show’s jam-packed schedule will include:
The Sugar Art Fashion Show sponsored by Cake Central, with models strutting the runway adorned by cake costumes and edible ensembles
Live Global Cake and Chocolate Challenges, where international teams and individuals will battle for top honors
Traditional cake competitions offering cash prizes for contestants across all skill levels
More than 100 hands-on classes, demonstrations and business seminars taught by the world’s best cake decorators
An exhibit hall overflowing with products and services, including some items for cash and carry.
Rounding out the expo are four themed “zones” sprinkled around the show floor, including:
- A wedding zone, where attendees can “engage” in the latest cake and wedding trends
- A chocolate zone, exploring the finest in gourmet chocolate making and modeling
- A kids’ zone, for a yummy interactive experience for budding cake artists
- A cake zone for a delectable introduction to fondant and other skills
Attendees can enjoy sweet savings by purchasing tickets online, and can save even more when attending the show on multiple, consecutive days. Prices start from $30 for regular, single-day adult admission with advance online purchase. Advance registration is highly recommended for hands-on classes, demonstrations and Retail Bakers of America seminars.
Attendees can enjoy sweet savings by purchasing tickets online, and can save even more when attending the show on multiple, consecutive days. Prices start from $30 for regular, single-day adult admission with advance online purchase. Advance registration is highly recommended for hands-on classes, demonstrations and Retail Bakers Association seminars.
Cake Fair is hosted by Satin Ice, which is made by Satin Fine Foods, Inc., an industry-leading manufacturer distributing its premium range of cake decorating products to more than 60 countries worldwide. Partners and sponsors of The Americas Cake Fair include American Cake Decorating; Ateco; Cake Central; Cake Masters, DecoPac; Domino Sugar; Pillsbury; Retail Bakers of America; and Sterling Bank.
Stay up to date on Cake Fair event updates, special offers and exclusive contests by following the show on Facebook, Instagram and Twitter (@cakefair). For those who want to present their work during live challenges and competitions, registration and information about themes and rules is now available. For more information about exhibitor opportunities, exclusive, customizable sponsorship packages, visit www.cakefair.com.
I have so much fun at this show. Talk about inspiration! The cakes you will see are breathtaking to say the least. They’re edible works of art. Be inspired by the demonstrations and pick up on some tips and tricks at the classes.
About Satin Ice / Satin Fine Foods, Inc.
Satin Fine Foods, Inc. is a world-leading rolled fondant manufacturer. Established in 2001, Satin Fine Foods developed the Satin Ice range of products to satisfy the demands of the world’s best cake artists. Known for its superior workability, consistency and taste, Satin Ice has become the premium fondant of choice for professional cake artists around the globe. For more information please visit www.satinice.com.
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